Insights Episodes

Imagine you’ve gone through all the hassle of getting your podcast guests to sign those release forms. You’re feeling pretty smug about it, right? Fast forward a few months or even years, and suddenly your guest, who apparent...

Jumping into the world of YouTube isn’t just about pointing a camera and chatting away. Sure, that sounds like a walk in the park, but it’s actually more like a hike up a mountain with a backpack full of gear. You’ll need a d...

We dive into the world of podcasting domains like pros (or at least like folks who pretend to know what they’re talking about). I mean, have you ever tried to switch your podcast domain? It’s like moving your entire life, but...

In this episode, we look at essential strategies for fitting podcasting into a hectic schedule. Whether you're balancing a full-time job, family, or other commitments, maintaining consistency in podcast creation can be challe...

So, you're having trouble getting guests on your podcast? That can be frustrating. But have you taken a good look at your website lately? Because sometimes the issue isn’t your pitch—it’s your presentation. If your site looks...

So, your podcast isn’t growing, huh? You've got the podcaster blues. Yeah, it’s like throwing spaghetti at the wall and hoping it sticks, but all you get is a messy wall. When I was married, I bought flowers for my wife once ...

If you're sitting there sweating bullets about diving into the world of podcasting because technology gives you the heebie-jeebies, relax, my friend. The real villain stopping you isn’t the tech; it’s your brain playing trick...

Is it worth starting a podcast in 2025? Dave Jackson dives into this question, addressing common concerns about the podcasting landscape and whether it remains a viable medium. He emphasizes that despite the increase in podca...

Why would you put a limit on how much someone in your audience would give to you as a way of saying "Thanks" for doing your show? When someone creates a product, they need to ask, "Who is this for, and what problem does this ...

Today I help you avoid a podcasting headache such as finding out you don't own your show. Summary Podcast ownership and control. David Jackson advises maintaining ownership of podcasts by controlling hosting and credit cards. Starting a...

Have you ever felt like you needed to put on a persona to be a successful podcaster? Well, I'm here to tell you that being yourself is the key to creating great content. Drawing from my recent experiences at various speaking gigs, I've noticed a...

Are you a coach wondering if starting a podcast is worth the effort? Look no further! Podcasting offers an array of compelling reasons for coaches to take the plunge and hit the airwaves. From establishing thought leadership and expanding reach to...

This is one of the most frequently asked questions about podcasting. I hear things like: But I'm a small show My podcast doesn't make any money I'm only playing (X amount of time) I bought the CD The reality is, it doesn't matter. You need...

In this podcast, Dave Jackson talks about how he was able to save himself over one thousand dollars by setting logical criteria while making purchasing decisions regarding podcasting equipment. He also shares his experiences with YouTube product reviews and how some of these reviews can be misleadi…

We mentioned in the last episode that advertising rates don't work for more podcasters trying to make a living with podcasting. Today we are looking at advertising from a different angle. That angle is to make an ad to run on other podcasts. After all...

I have advice that I tell my clients: Record a few test episodes so you can see how long it will take to create an episode - then pick your schedule. Get some feedback from someone you are not related to, or didn't grow up with. You need constructive...

When you first start out, you are not as confident on the microphone, you may be using some "not so great" equipment (like your camera's microphone) and you haven't mastered mixing audio (so your music bed is too loud).  Now 10 episodes later you...

When you let someone configure your podcast, there is a good chance you "Didn't know what I didn't know" and you may not even own your show. Today I cover some tips. 1. Make your media host offers a redirect ( use the coupon code sopfree to get a free...

You've ended up with an interview that is a real stinker? How do you save your interview? Acknowledge it's your fault Turn it into a narrative style podcast Remove it, or don't publish it.  What and How Can I Edit My Podcast? Never forget it is...

I see people mesmerized by the new Clubhouse App. It's interesting and has 10 million people on it. Here are some other interesting tidbits: It's on iOs only. So 70% of THE WORLD can't use it. They are using FOMO (fear of missing out) like a jedi...

When we start to panic, we make bad decisions. Consequently, when your show isn't growing as fast as you want, you might upgrade your equipment (when you didn't need to), or move to a different media host (thinking it will help you get more...

Your podcast is your brand, and while your guests might not be as nerdy as you are with as nice as gear as you have, that doesn't mean we give them a pass when it comes to audio quality.  In movies, plays, television, people audition to get a...

Today I talk about Joe Rogan who just got a guesstimate $100 million dollars to make his show available exclusively on Spotify.  Why did they buy Joe? Because he is one of the top (if not THE top podcast). So why is he so popular? Joe has a...

As I record this, it is May 21, 2020, and we are still dealing with the pandemic. This resulted in a lot of zoom meetings. When I'm trying to help a new podcast, and I'll be trying to get them to tell me their target audience. "Oh, it's for everybody,...