Episodes
April 22, 2020
Should You Start a Video Podcast?
You are shooting video, should you turn it into a podcast? There are some pros and cons of video. First off, can your content exist without the video portion? Is this a "talking head" video? If so maybe it doesn't need to be video. Full show...
April 8, 2020
F*ck It - Why Not?
Today I heard a promo for the Danny Elfman Masterclass. In it, you hear this HUGELY SUCCESSFUL music composer who has been nominated four times for an oscar. He has scored over a hundred movies, and yet he still fears failure. I love that he...
March 25, 2020
Three Reasons Radio DJs Should Have Their Own Podcast
Today I play a portion of a conversation I had with Erik K Johnson who is the , as well as a co-host with me on the . I asked Erik (who is a program director for iHear) verifies my idea on Radio Personalities/DJs creating podcasts to boost their own...
March 18, 2020
Podcast Launch Insights That You Need to Know
In the past, musicians would have a CD release party. They would not pick the date for the party until they had the CD in their hands. So many things could go wrong, and you need to do the same. Don't pick your "launch" date until your podcast...
March 11, 2020
Is Anyone Listening?
155 million people in the US have listened to a podcast (55%) 104 million listen monthly 68 million listen weekly The average listener subscribes to Six podcasts. Podcasting is more popular in the car than Sirius Satelite Radio Source: New Podcast...
Feb. 26, 2020
Playing Music in Your Podcast
To play the music you hear on the radio legally on your podcast you need permission from The Songwriter The Song Performer Whoever owns the Mechanical Rights Without permission from all of the above parties, you can't legally play the music (and...
Feb. 19, 2020
Everybody Gets a Microphone
If you are going to be interviewing people in the same room, or if you have a co-host in the same room - you HAVE to pretend your Oprah. YOU GET A MICROPHONE - YOU GET A MICROPHONE -EVERYBODY GETS A MICROPHONE. If you don't get that, here is the clip...
Jan. 29, 2020
Why Would People Listen to You?
Your podcast is a gift. The question is are you a person who buys people a gift card (which screams "not very personal, not much thinking put into the gift) vs a personalized gift that shows you really know what the person wants. So Why...
Jan. 22, 2020
How Long Does it Take to Grow Your Podcast Audience?
I can handle this topic a couple of different ways. I could tell you what you want to hear and say you can grow your audience in about six weeks (and a lot of you would take out your credit card). You might go to , and say, "Let's do one of...
Jan. 8, 2020
Why You NEED to Know Your Audience
I have an extreme situation. My neighbor's mother died today. She was 96 and it wasn't a surprise. Still, as I don't really know my audience I don't know how to react. Do I say Everything is going to be fine? Your mother is now in heaven......
Dec. 18, 2019
I'm Nervous About Trying Something New
You are thinking of changing the format or going "outside the box" of your typical topics, and you're nervous. While it can help to get feedback from other podcasters, or your friends, but the BEST place to get feedback from is your AUDIENCE. ...
Nov. 20, 2019
Getting Your Content Should Be Simple
I had someone ask me about publishing a "preview" of a show and then putting the "full" version of the website (but not have the full version go to Apple, Google, etc). There are tools at Libsyn.com (use the coupon code sopfree for a free month) to...
Oct. 2, 2019
I NEED A BREAK!
, I mentioned how you shouldn't take a break. With this in mind, I realize that "life happens" and you can't put things like your family or your job, or your health on the back burner so something has to go (and that something is your podcast)....
Sept. 25, 2019
Should I Take a Holiday Break with My Podcast?
There are holidays throughout the year especially towards the end of the year. Some questions you might ask is: Is your audience taking a break from driving to work? Are they not grocery shopping/walking the dog? Are they traveling over the holidays...
Sept. 11, 2019
The Courage to Press Record
You have everything you need (name, equipment, etc) and still can't press record. Today I've got some steps to help you overcome your fears with just a little practice.
Sept. 4, 2019
I Want To Start Multiple Podcasts
Podcasts are a lot like children. They take up a lot of time. They're kind of expensive and you learn a lot of insights by having one. There are times when I run across people who want to launch six podcasts starting next month. In my head (because...
Aug. 28, 2019
The Worst Way To Start Your Episode II
When people find your show and like it they will download a lot of your old episodes. I did this recently and found a podcast that I should have loved. I pressed start on the latest episode and was greeted with a pre-recorded advertisement....
Aug. 21, 2019
The Worst Way To Start Your Episodes
I found a show name Storyworthy by Matthew Dicks. I love it. Do you know what I did? I downloaded all of his episodes (64 at the moment) and consumed them all. However, some of these are from a long time ago. In case he started off with a...
Aug. 7, 2019
Is It Too Late to Start a Podcast?
Today I share my thoughts and some facts on why it's not too late to start a podcast ( or write a diet book, or become an actor, musician, etc). See for full notes
July 31, 2019
Your Podcast is A Recipe Not a Statue
There are times when we can overthink things. You always want to do your best and get input from your target audience. You want to know what they want. There may be decisions that just you just can't come to a conclusion. You could do more...
July 17, 2019
How to Measure Podcast Growth via Downloads
As a support person for a podcasting company (Libsyn.com) I have people contact me who are looking at their daily, weekly, and monthly stats and in some cases, they panic. If the numbers go up, they don't believe they are real listeners If the numbers...
July 10, 2019
The Most Successful Podcasts Do This With Their Ho-Hosts
You've decided that you want to do a podcast with a co-host. That's great. Some people feel having a co-host makes podcasting easier because it's not just you talking into a wall. But there are some things you might want to think consider. Number one,...
July 3, 2019
Tips on Choosing a Podcast Co-Host
You may think that your best friend is the obvious choice to be a co-host. However, what if you both DO think the same thing. That's going to be quite a lot of "me too." Here are some tips to consider: What role does each person play (and who is...
June 19, 2019
Is it better to do a webinar or a podcast?
As a content creator (and when you boil it down, that is what podcasters are) what do you want? You want more exposure for your content. So why limit yourself to one type of format? Pros and Cons of each format Tools to create a good video Why you...