Will This Help My Podcast? - An Email Answered
Will Joining the School of Podcasting Help Me?
I got an email from someone who has been podcasting three months and they wanted to know if my "Grow Your Podcast" live classes would help them.
Do I Need a Coach?
Tiger Woods, Serena Williams, Oprah Winfrey, Kobe Bryant, Michael Jordan, Tom Brady, Bill Gates all had personal coaches. With this in mind having a coach is good (as I spotted three things wrong with your show after spending five minutes looking at it).
I want to monetize eventually if it is possible but I’d say my podcast is more ministry focused right now
Monetization? I wrote the book on it.
Would there be other people in my space to have as guests or do podcast swaps with or are most of the people in your school more about business growth or AI growth etc.?
Yes, we have collaborations with members all the time. I also have a resource list where you can find guests, etc. Examples, Dr. Craig Van Slyke is the host of AI Goes to College. Ralph Estep Jr. has been an accountant and business coach for decades.
Would there be other things I need to invest in to be “successful” in your school?
As always, "It depends" as I'm not sure 100% where you are, but for most people no if you're already going. In many cases you're just going in a slightly wrong direction. For example, yes YouTube is a discovery platform, but nobody is talking about how audio SMASHES video in audience 15 to 1 as there are many more opportunities to listen than to watch. So if you want to do video, do video, but you don't have to. Podcasting is simple (find out what the audience wants and give it to them in a fun and entertaining fashion), but not easy. I believe your downloads are equal to the value you deliver multiplied by your smart marketing efforts.
I saw the creation of a podpage is free which I have thought about since I launched but still can’t decide if that is the best fit or a traditional website?
Only if you want less headaches, more exposure, and a tool designed for podcasters (vs trying to squeeze your podcast into a yoga studio theme). I've been singing the praises of Podpage since I was hired by the founder back in 2020 (which got me in trouble at Libsyn where I worked at the time). I eventually left libsyn and joined Podpage because it's so amazing.
Mentioned:
School of Podcasting - Podcast Growth Course
Takeaways:
- Joining the School of Podcasting can totally help you grow your podcast skills and audience.
- Monetization takes time and effort; you don't just slap ads onto a show and cash in!
- The community at the School of Podcasting is awesome for networking and swapping promos with fellow podcasters.
- Using tools like PodPage can save you headaches and help your podcast shine online, trust me!
- The Grow Your Podcast course starts on August 19th, and it's gonna be a blast!
- If you join now, you can participate in listener parties to get real-time feedback on your show.
- Join free with a money-back guarantee
Mentioned in this episode:
Podcasting in Six Weeks - Free Course
We are bringing back Podcasting in Six Weeks and this time we are running an experiment and that is IT's FREE. Meeting weekly and go step by step and launch your podcast (it's designed for someone who does have a podcast, but wants one). Go to www.schoolofpodcasting.com/sixweeks
Ready To Grow Your Podcast?
Starting August 19th (So sign up now) a cohort class at the School of Podcasting will lead members through the process and steps of growing your audience. You will receive feedback, and action steps to take to make your show in downloads, reach, and influence. Use the coupon code listener to save when you sign up
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
Grow Your Podcast LIVE COURSE
00:00 - Untitled
00:09 - Untitled
01:18 - Do I really Need a Coach
01:59 - Monetization?
02:22 - Networking?
02:48 - More Investments?
03:28 - Should I use Podpage?
04:15 - Pricing
05:14 - Prive Coaching
05:37 - AI Goes to College
05:42 - Content Accountant
05:46 - Mark the Prepper
05:56 - Live Podcast Growth Classes
06:28 - Listener Parties
07:32 - Yes, It's Being Recorded
07:54 - 30 Day Guarantee
08:32 - One More Thing...
You've probably heard we're doing a Grow youw podcast course starting August 19th at the school of Podcasting, and somebody sent me a bunch of questions that included, hey, can this help me? I've been doing this since, you know, May of this year, so a few months. Also, I want to monetize.Will there be ways to network and swap promos with people? And also, what about growing my business or AI? She talks about her show. Is there anybody there like this one?Would there be other things I need to invest in? And Also, what about PodPage? Is that a good choice? We're going to answer all those questions along with pricing today.
Mike RussellWelcome to youo Podcast Consultant. Small lessons with big Value.With more than a decade of experience and millions of downloads, this hall of fame podcaster is a featured speaker, author, mentor to thousands. Now he wants to work with you. He's your podcast consultant, Dave Jackson.
Dave JacksonAll right, let's jump into these.So the first question, can the School of Podcasting help you to which, you know, because they've done all this work by themselves, and that's admirable.But if you look at Tiger woods, you know, arguably one of the greatest golfers of all time, Oprah Winfrey, Michael Jordan, they all have had personal coaches. And I noticed the one thing, all those things that person mentioned, they didn't mention feedback, they didn't mention surveys.And these are the things you can get at the School of Podcasting, we call them listener parties. But you got to make sure that your show is resonating with your audience. Otherwise, no amount of marketing will help.The next question was, I want to monetize eventually, if it's possible, but I'd say my podcast is more ministry focused right now. Monetization is something that takes. It's the long road. And you don't monetize a podcast. You monetize an audience.And when it comes to monetization, I wrote the book on it. It's called Profit from your Podcast. So can I help there? Sure. Next question.Would there be other people in my space to have as guests or do promo swaps? Also, what about business growth or AI growth? Yep, we've got one of the members is Dr. Craig Van Slyke. He does the show AI Goes to College.We've got Ralph Estepp Jr. He's been in accounting for 30 years. So if you want to grow your business. Yeah, we got some great people in there.Would I have to invest in more things to be successful? Well, as always, it depends. I'm not a hundred percent sure where you are.But most people, if you're already going, you already have all the stuff you. It's just that you may not be going in the right direction. So, for example, she mentioned YouTube. YouTube is a discovery problem.And if you have the time and the budget, by all means be on YouTube. But also know that audio smashes it because there's just more opportunities to listen than to watch. And yeah, I can, we can definitely help you.The other thing I always like to point out, she did mention I saw PodPage. I'm not sure if that's the best fit or should I go a traditional website? Well, for the record, I am the head of podcasting at PodPage.But keep this in mind. Is PodPage a better fit?Only if you want less headaches and more exposure and a tool designed for podcasters versus trying to squeeze your website into a theme made for a yoga studio. I have been singing the praises of PodPage since 2020. And I was still working at Libsyn.That actually got me a little bit of hot water because they owned a website hosting company and I was telling Libsyn customers, no, no, don't, don't use them. Use, use podpage. I love the company so much, I left Libsyn and joined PodPage.And then in terms of pricing, now if you use the coupon code listener, this is what your price would be. A normal monthly subscription is 99amonth. But with the coupon code listener, that goes down to 79, 20amonth.And again that comes with five hours of one on one coaching with me, along with all the courses, along with all the resources and all of the community. So 79.20amonth. If you go quarterly, that brings the price down to 285. And at 20% off, that's $228 a quarter or $57 a month.If you go yearly, that's $947 a year. That's almost like getting two months free already. When you throw in a 20% discount using the coupon code listener, that takes it down to 7.57 A year or $63 a month. And again, if you just wanted five hours a month with me, that would be a thousand dollars. I charge $200 an hour for one on one consulting.And you're like, well that's crazy. Then why would you give away five hours?Because I love to consult and I love the relationship that I build with people that I can hear somebody that says, hey, do you know anybody that's you Know. Knows anything about AI. Go. Yeah, go talk to Craig at AI Goes to College. Okay, well, what about accounting? Go talk to Ralph. Okay.Do you know anybody about prepping? Yes. Go talk to Mark. Do you know. I mean, it just goes on and on.And I think that's my favorite part is the community, along with the fact that on the 19th of this month, the 19th, we are starting a Grow youw Podcast course. And so this is something. We have courses on this at the School of Podcasting that you can take at your own leisure.But we're doing a live weekly course where we can all meet together and we're all going to do strategies at the same time so that, you know, the following week we can say, what kind of clicks did you get? What kind of results did you get? And we can compare notes that way.We also, I strongly recommend if you want to join this grow, your podcast course that you join right now so we can do a listener party. This is one of my favorite parts of the School of Podcasting as well. We listen to your show and you watch us listen to your show.So if we're supposed to laugh there and we don't. Oh, but if we do, that's great.But if we, you know, we didn't cry when we're supposed to cry or whatever, you can see is the content resonating with your audience. And everyone who's gone through a listener party is like, wow, that was an amazing experience because we're not there to rip your show to shreds.But it's good to know, hey, I'll give you an example.We had somebody that did a show that was somewhat based around the theater, and we all asked, hey, do I have to be a theater nerd to understand this show and to get it? And they said, no. And while there were some really great things in the show, the one thing he determined is, oh, I made a show for theater nerds.And you either go, yep, that's who I'm going for, or, you need to go back and make some changes. So I appreciate that answer. And. And again, this course starts August 19th.And the beauty of it that I'm going to love about this is I'm going to take the results. And, yes, this is being recorded.So if you can't attend live, and I'm going to then update the Growing youg Podcast course that you can take anytime you want. But it is going to be fun to do this all together. And again, if you want to join, go to schoolofpodcasting.com and use the coupon code listener.And if that's not enough, keep in mind there's a 30 day money back guarantee. So if on day 29, you're like, Dave, I don't think this is going to work for me, let me know.We'll cancel your subscription and give you a 100% refund. I'm Dave Jackson.I've been helping podcasters since 2005, and I can't wait to see what we're going to do together because I want to be your podcast consultant. Oh, good, you're still with me.By the way, that same person, I just went and spent, I don't know, two minutes looking at their show, and they're listed in Apple three times and their website link was completely dead. Can I help your show?
Mike RussellYeah,.
