June 15, 2023

8 Reasons Every Coach Should Have a Podcast

8 Reasons Every Coach Should Have a Podcast

Are you a coach wondering if starting a podcast is worth the effort? Look no further! Podcasting offers an array of compelling reasons for coaches to take the plunge and hit the airwaves. From establishing thought leadership and expanding reach to...

Are you a coach wondering if starting a podcast is worth the effort? Look no further! Podcasting offers an array of compelling reasons for coaches to take the plunge and hit the airwaves. From establishing thought leadership and expanding reach to building trust and showcasing authenticity, a podcast can be a game-changer for coaches looking to make a mark in their industry. In this blog post, we'll explore the top reasons why coaches should consider launching a podcast and how it can benefit their coaching practice. Let's dive in and discover the exciting possibilities that await in the world of podcasting for coaches.

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 Why Aren't You Using Podcasting For Your Coaching Business?

  • You Will Be Seen As a Thought Leader
  • You Reach a Global Audience to An Audience That is Growing
  • Build Your Trust and Credibility
  • Showcase Your Personality and Build Stronger Connections
  • Network: Talk to people you have no business talking to...
  • Continuing Education
  • Boost Your Ability to "Roll with the Punches"
  • Create leads who are better educated and ready to take action

Examples:

Thought Leader:
I've had very serious questions on my weight loss show even though I say, I'm not a doctor or lawyer at the beginning of the show.

Global Audience:
My first voicemail came from Germany

Build Trust:
I once had a client who bought TOO MUCH equipment. When I asked why he bought something he didn't need his answer was, "You said it was cool." When you publish on a regular schedule, you become part of their routine. 

Share Your Personality
If you can make a point with a personal story - do it. I shared how podcasters could learn from Mohamed Ali when he died (he was a hero of mine) and I had people send me emails that said, "He was my champ too!"

Networking:
I've spoken to some of my heroes, and I've been hired for multiple jobs because of people knowing 

More and Warmer Leads
Take the 101 topics and turn them into podcasts so you can focus on the items when your clients really need you.

 

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