Episodes

Back in 1980, Robert Palmer was already trying to figure things out with his jam, "I'm Just Looking for Clues." Fast forward to today, and here we are, diving into the murky waters of podcasting where someone is asking why their downloads are nosediving. This isn't just a casual inquiry; it’s a cry for help amidst the chaos of the podcasting world! The Gut Punch of Reality I mean, who hasn’t felt that gut punch when you realize your audience is slipping through your fingers like sand? So what ...

Imagine this: you’ve got a podcast that’s hotter than a summer sidewalk, and then—bam!—you decide to take a little 'me time' and vanish. That’s exactly what happened to our friend from a horror movie review channel. He thought he could whip up a slasher flick and come back to a fanfare. But spoiler alert: he forgot the most important thing—keeping his audience in the loop. Now, he’s got a loyal fanbase that’s gone MIA. Turns out, if you ghost your audience, they might just ghost you right back. ...

Let’s get real for a minute. Nothing stings quite like getting left hanging by a podcast guest, right? Guest now shows are frustrating. I heard someone talk about his no-show problem, he tossed out this idea of a $500 cancellation fee. That's not gonna work, folks. Life is unpredictable—people get sick, kids break arms, and sometimes, they just don’t feel like it. Instead of turning into the Podcast Police, we suggested a friendly reminder email on the day of the interview. Make it personal. ...

I saw on Reddit where someone was potentially making the classic blunder of podcasting: mixing unrelated shows into one feed. You know, like if you went to a restaurant for a burger but ended up with sushi on the same plate. I point out that our buddy Joey has a bi-weekly podcast that covers both video games and TV shows. With a measly two downloads per episode, Joey's mixing it up like a bad cocktail. The main takeaway? Split those shows! Seriously, if someone clicks on a gaming episode expe...

Hey, it’s Dave Jackson. In this episode, I’m talking directly to those of you who want to start a podcast but feel paralyzed by fear, perfectionism, or that nagging voice telling you you’re not good enough. I share my personal tips for getting your content out of your head and into the world—without letting things like criticism or imperfect editing stop you. I start by reflecting on a post I saw on Reddit, where someone struggled with overthinking, fear of criticism, and worrying about makin...

I'm back from Podfest, and today, I want to talk about a strategy that gets way more attention than it needs: When to publish your podcast episodes. Recently, while browsing Reddit, I spotted a question about the best time to post — specifically, whether 5:00 pm is a good time. The person wanted to launch a podcast focused on creepy stories and thought evening uploads would create the right mood. However, most advice online suggested otherwise, which led them to ask if evening uploads are uncomm...

In this episode, I tackled a common issue solo podcasters face: what do you do when you need to reference a stat, date, or chart on the fly while recording while on a LIVE STREAM? I discussed some typical options: pausing to Google it (which can break your momentum), guessing (and risk sounding uninformed), or flagging it for post-production fixes (which adds editing time). But I pointed out a missed option: coming prepared! If you do your research ahead of time, you can minimize disruptions w...

In this episode, I reveal the reality that starting a podcast—just like starting something challenging, like football—comes with a few bruises. I share how, no matter what you do, you can’t please everyone, and that's perfectly okay. I recount my own experience growing up, relating how being comfortable with myself, regardless of whether people liked me, set me up to handle audience feedback as a podcaster. I mention how, as a musician and fan, I observed that fans often love a band when they’r...

Making your podcast better isn’t just about having the right gear; it’s about engaging your audience right from the start. Think about the great sitcoms we all know and love—Seinfeld, Friends, Cheers. They all had something to grab our attention immediately. It’s like when you tune in to see what hilarious thing Jerry is going to say or how Joey is going to mess up this time. The key takeaway? Hook your listeners before you hit them with the ads. You Monetize an Audience Sure, we all need to m...

In today’s episode, I answer the question: “Should I use Substack for my newsletter or something like Kit (formerly Convertkit)?” I explain that Substack is a good fit for people who primarily want to share their thoughts or report news to an audience, especially writers and journalists. You can set a premium price for subscribers, though Substack takes a percentage of your earnings. Substack Substack is a newsletter-first publishing platform built around simple creation and monetization of wr...

Hey there, it’s Dave Jackson, and in this episode, I'm exploring what we, as podcasters and content creators, can learn from none other than Barbra Streisand—specifically, the infamous "Streisand effect." What Does It Mean? If you've ever wondered what that term means, I break down the story behind it, starting with a 2003 lawsuit involving her Malibu home and how trying to hide something can actually make it go viral. Be Careful What You Try to "Ban" I share my own experiences dealing with pr...

In this episode, I get into the impact of taking an extended break from podcasting and how it affects your show’s growth, audience engagement, and completion rates. Here are the main takeaways: I discuss a situation where a podcast grew to 500 downloads per episode but lost half its audience after taking a year-long break. Even with improved audio quality and more polished episodes after returning, both downloads and completion rates suffered. Consistency is key. I emphasize how taking lo...

The struggle is real when you're launching a podcast aimed at answering listener questions, but you can't even get your mom to tune in. I tackle this conundrum with a blend of sarcasm and genuine advice, emphasizing that while it might feel like you're shouting into the void, there are ways to build that listener base. I suggest simple strategies like inviting friends and family to send in questions or creating fake ones to maintain the illusion of engagement. I also touch on the importanc...

Hey there, it’s Dave Jackson, and in this episode I’m revisiting the challenge of podcast names —a topic I haven’t covered since 2019! I share a simple test I use for show names: I tell people the name and ask what they think it’s about. If their answer matches my content, I know I’m on the right track. I talk about how it’s tempting to get cute with names (like “The Dugout” for a baseball show), but if you skip keywords like “baseball,” your show might not appear in searches. If you want a c...

"What is the best podcast platform for beginners?" The short answer is – it depends on you and your goals! I cover several popular podcast hosting platforms, including Captivate, Transistor, Buzzsprout, Podbean, and Libsyn. My personal favorite is Captivate because for $19 a month, you can create unlimited podcasts and episodes, with only a price increase if you go over 30,000 downloads. I use Captivate for multiple shows and love its feature set. I also highlight the importance of understand...

In this episode, I respond to a question from Cheddar Bunny on Reddit, who's just released two podcast episodes and isn't happy with the sound quality. They're recording everything on an iPhone and editing with Ferrite, but their voice track sounds way too muffled. The music sounds fine, but they're asking about Bluetooth microphones and how to improve things on a zero budget. I get where they're coming from, trying to be frugal and do everything on a phone. I've been there myself—I've filed fo...

In this episode, Dave Jackson addresses a common question from a Reddit post: "Which are the best podcast websites to post our work and get paid for it?" He dives deep into the realities and mindset of podcasting with a special focus on family projects. Dave emphasizes the importance of enjoying the podcasting journey itself, rather than fixating solely on making money. Key Topics Discussed: Initial Motivations for Podcasting: Dave reacts to people interested in podcasting primarily to get paid...

I spent some time the other night updating some show notes that AI generated. There were at least seven words that not only would I never use, some of them I didn't even know what they were. I know many people will blame the prompt. Learning to prompt takes time, and updating content that isn't even close to sounding like you also takes time. So with this in mind I ask, "Is AI really saving us time?" It surely does when it generates images for me as I am very much a "stick figure theater" kin...

Ever had that moment when your best buddy decides they want to jump on the podcast train with you? Yeah, it's all fun and games until you realize they might just be the anchor dragging you down. In this episode, we look at how to keep that precious friendship intact while navigating the choppy waters of collaboration. I share some painfully relatable stories about working with friends, like that time they left a stable job for a shiny new opportunity that turned out to be a total flop. The...

Let's dig into the whirlwind of podcasting realities where we chat about how many podcasters seem to think that just slapping a website together is like waving a magic wand for traffic. The problem is - it’s not. I mean, if only it were that easy, right? Just like the classic movie 'Field of Dreams' where they thought building the field would bring the players, our podcasters think that creating a website will bring in the listeners. But no one’s showing up for the party unless you have a pla...

You talked about the promotion. You didn't talk about the content. I'm here to tell you, it's your content. How do I know? Because I've been helping podcaters grow their show. There are two phrases that go back to back . 1. I need help growing my podcast 2. My content is fine. Then I listen and it takes nine minutes to get to the topic. The episode title starts with "Episode XX" which is a giant waste of space (only your ego cares what number it is). Ask your audience to share it with a frie...

First up, let's talk about the wild ride of launching a podcast. It's like trying to throw a birthday party and making sure every single balloon is inflated to perfection. Spoiler alert: it’s impossible. Our main speaker, Dave, dives headfirst into the chaotic world of podcasting, where he points out that there’s never a perfect time to hit that record button. Seriously, if you're waiting for the planets to align or for your cat to give you the nod of approval, you might be waiting forever. Inst...

Imagine you’ve gone through all the hassle of getting your podcast guests to sign those release forms. You’re feeling pretty smug about it, right? Fast forward a few months or even years, and suddenly your guest, who apparently has turned into a drama queen, is begging you to take the interview down. What do you do? It’s a wild ride as we dive deep into this conundrum that every podcaster dreads. Sure, you’ve got the legal high ground, but is it worth throwing your relationship with that guest u...

Heading to your first podcast event? Get ready for a whirlwind of excitement and awkward encounters! First things first, business cards are your best friends. B ut not just any cards—make sure it’s got your website on it, preferably not a link tree that screams 'I don’t have my life together.' A QR code on your card is like having a secret weapon—people love scanning stuff, and it’s a great way to direct them to your show without you having to say a word. Dress comfortably, too! Trust me, you’...