Podcast Not Growing?

Strategies Episodes

Strategies to help you learn how to start a podcast. If you're a beginner these are the steps that can help you avoid common podcasting mistakes.
Seriously? People Still Say 'New Episode Out'?
243
May 15, 2026

Seriously? People Still Say 'New Episode Out'?

How is this still happening? You ever have one of those moments where you see something so ridiculous you can’t help but roll your eyes? That’s basically the theme of this episode. I’m talking about the world of podcasting and, honestly, it’s kind of wild. It’s 2026, and people are still posting “New episode out! (and that's it)” on social media like that’s some kind of marketing strategy. Seriously? Yes, It's Better Than Nothing... In this episode, I talk about why podcasters need to stop doing...
Targeted Podcast Promotion: Going Where Your Audience Already Hangs Out
242
May 8, 2026

Targeted Podcast Promotion: Going Where Your Audience Already Hangs Out

Podcast promotion breaks down to this: Identify who your audience is Go to where they are (online and offline) Make friends with them Tell them about your show Don't Overthink it So a person on Reddit mentioned they wanted to grow their podcast about horror movies. Let's see.... where could I find a bunch of people who like horror movies... if only there was a place where people who like horror MOVIES go. If only...... Go to Where They Are So go to the movie cineplex, if you want to go all out h...
Getting Out of Your Own Way: Finding the Courage to Podcast
232
Feb. 21, 2026

Getting Out of Your Own Way: Finding the Courage to Podcast

Hey, it’s Dave Jackson. In this episode, I’m talking directly to those of you who want to start a podcast but feel paralyzed by fear, perfectionism, or that nagging voice telling you you’re not good enough. I share my personal tips for getting your content out of your head and into the world—without letting things like criticism or imperfect editing stop you. I start by reflecting on a post I saw on Reddit , where someone struggled with overthinking, fear of criticism, and worrying about making ...
Flying Solo on a Live Show: Where's My Jamie?
230
Jan. 9, 2026

Flying Solo on a Live Show: Where's My Jamie?

In this episode, I tackled a common issue solo podcasters face: what do you do when you need to reference a stat, date, or chart on the fly while recording while on a LIVE STREAM? I discussed some typical options: pausing to Google it (which can break your momentum), guessing (and risk sounding uninformed), or flagging it for post-production fixes (which adds editing time). But I pointed out a missed option: coming prepared! If you do your research ahead of time, you can minimize disruptions whe...
Hook Them Before You Sell Them
228
Dec. 18, 2025

Hook Them Before You Sell Them

Making your podcast better isn’t just about having the right gear; it’s about engaging your audience right from the start. Think about the great sitcoms we all know and love—Seinfeld, Friends, Cheers. They all had something to grab our attention immediately. It’s like when you tune in to see what hilarious thing Jerry is going to say or how Joey is going to mess up this time. The key takeaway? Hook your listeners before you hit them with the ads. You Monetize an Audience Sure, we all need to mak...
How to Source Listener Questions Before You Have an Audience
224
Nov. 13, 2025

How to Source Listener Questions Before You Have an Audience

The struggle is real when you're launching a podcast aimed at answering listener questions, but you can't even get your mom to tune in. I tackle this conundrum with a blend of sarcasm and genuine advice, emphasizing that while it might feel like you're shouting into the void, there are ways to build that listener base. I suggest simple strategies like inviting friends and family to send in questions or creating fake ones to maintain the illusion of engagement. I also touch on the importance of p...
How to Lose the Producer but Keep the Friendship
218
Oct. 3, 2025

How to Lose the Producer but Keep the Friendship

Ever had that moment when your best buddy decides they want to jump on the podcast train with you? Yeah, it's all fun and games until you realize they might just be the anchor dragging you down. In this episode, we look at how to keep that precious friendship intact while navigating the choppy waters of collaboration. I share some painfully relatable stories about working with friends, like that time they left a stable job for a shiny new opportunity that turned out to be a total flop. The conve...
Help! My Podcast Needs a Miracle (and a Strategy)
216
Sept. 19, 2025

Help! My Podcast Needs a Miracle (and a Strategy)

You talked about the promotion. You didn't talk about the content. I'm here to tell you, it's your content. How do I know? Because I've been helping podcaters grow their show. There are two phrases that go back to back . 1. I need help growing my podcast 2. My content is fine. Then I listen and it takes nine minutes to get to the topic. The episode title starts with "Episode XX" which is a giant waste of space (only your ego cares what number it is). Ask your audience to share it with a friend. ...
Keep It or Cut It: The Podcast Editing Dilemma
211
July 31, 2025

Keep It or Cut It: The Podcast Editing Dilemma

Deciding what to keep and what to cut in podcast editing can seem hard, but with a little insight it becomes easy. So fear not, because we dig into this conundrum with all the sarcasm and irony you can handle. First, we chat about the importance of knowing your audience. Seriously, if your guest starts rambling off nonsensical answers that have nothing to do with the question, it’s a clear sign that something’s gotta give. It's simple: keep the stuff that brings value, even if it’s wrapped in a ...
Do I NEED a Podcast Coach?
210
July 24, 2025

Do I NEED a Podcast Coach?

The burning question on every wannabe podcaster's mind: do I really need a podcast coach? Spoiler alert: no, you don’t * have * to have one, and you could just jump in, flail around, and figure things out for yourself. But let’s be real for a sec. Imagine setting off on a cross-country road trip without a GPS. Sure, you could just guess which way is west, but wouldn’t it be easier to have a reliable map guiding you? That’s what a coach can do for your podcasting journey. They help you dodge the ...
Returning After a Long Hiatus
207
July 3, 2025

Returning After a Long Hiatus

So, you’ve taken a long break from your podcast—like a “I forgot how to talk to a mic” kind of break—and now you’re wondering how to get back in the game. Well, I’m here to explain on how to restart without losing your marbles or your listeners. First off, if you ditched your show for a while, don’t sweat it! Just let your audience know you’re back and ready to rock. No need for a dramatic apology; they might not even remember why you vanished. Seriously, just dive back in, figure out what you w...
Talk Like Nobody's Listening: The Art of Podcasting Without a Script!
205
June 19, 2025

Talk Like Nobody's Listening: The Art of Podcasting Without a Script!

So, you’re stuck reading a script for your podcast and it feels as exciting as watching paint dry, huh? Well, let's shake things up! The key here is to stop sounding like a robot and start talking like a human. We’re getting into how to ditch that crutch of a script and get comfortable just chatting it up. You’ll learn to write like you talk—because, spoiler alert, we don’t actually talk like we write. Trust me, it’s all about knowing your material and letting your personality shine through. So ...
Time Hacks for Podcasters: Fitting Podcasting into Your Busy Schedule
200
May 12, 2025

Time Hacks for Podcasters: Fitting Podcasting into Your Busy Schedule

In this episode, we look at essential strategies for fitting podcasting into a hectic schedule. Whether you're balancing a full-time job, family, or other commitments, maintaining consistency in podcast creation can be challenging. I share time management hacks and scheduling tips tailored for busy podcasters like you. Episode Highlights: Introduction to Consistent Podcasting: Why consistency matters and how it can enhance your connection with your audience. Understanding Your Time: Learn the im...
Is Audio on YouTube Worth It? Here’s My Take
189
Jan. 11, 2025

Is Audio on YouTube Worth It? Here’s My Take

Should you put your audio podcast on YouTube? The answer, as Dave Jackson explains, is a resounding yes if you’re not currently utilizing the platform. With YouTube being the second largest search engine, it offers a valuable opportunity for podcasters to expand their audience without any significant investment of time or resources. Even if you have an audio podcast, uploading it to YouTube can lead to greater visibility and potential growth, thanks to the YouTube algorithm's recommendation engi...
Should I release my entire podcast seasons at once?
180
Aug. 9, 2024

Should I release my entire podcast seasons at once?

I saw this question from Stanley Adoyi in a Facebook group and thought I'd use it today. If you have a question you can leave it at www.podcastconsultant.com/voicemail Seasons makes sense in two situations: 1. You have a team of 19 flying around the world to do interviews and they are tried. 2. You are having so much mental stress that your health and family are affected (and maybe should have thought a little more about your podcast schedule before launch). If you're not in the above two situat...
How to Become the McDonald's of Your Podcast Genre
179
Aug. 2, 2024

How to Become the McDonald's of Your Podcast Genre

Today we're diving into a topic that might not seem connected to podcasting at first glance—McDonald's. When you think of McDonald's, you might picture those golden arches and maybe even crave an Egg McMuffin or those unforgettable fries. But what does McDonald’s have to do with your podcast? Well, today I will break it down for you and show you why McDonald’s consistent success holds valuable lessons for podcasters. So, stick around as we uncover how you can become the McDonald’s of your podcas...
Remote Interviews Part 2
178
July 26, 2024

Remote Interviews Part 2

Last week talked about gear. This week we are talking about being a good guests and finding a good guest.
Inflated Download Numbers - The Hidden Cost of Podcast Fraud
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July 5, 2024

Inflated Download Numbers - The Hidden Cost of Podcast Fraud

Fraud is a broad legal term that refers to situations where someone is intentionally dishonest in order to receive some kind of benefit from a person, business, or entity. If you sell cookies for a charity that doesn’t exist, that’s fraud. If you use a handicap sticker in your car so you can park up front, but you don’t have a disability. That is fraud When a sponsor pays to get in front of your actual audience and you pay a company to artificially inflate your stats, that is fraud. This Hurts E...
Steps for Properly Shutting Down Your Podcast and Moving Forward
172
May 3, 2024

Steps for Properly Shutting Down Your Podcast and Moving Forward

In this episode, I explore the process of shutting down a podcast. Drawing from my own experience with ending a long-running show, and what happens when you quit paying your media host. I discuss options for keeping your podcast files accessible and...
Networking over Pitching: The Smart Podcast Strategy
170
April 5, 2024

Networking over Pitching: The Smart Podcast Strategy

Welcome to “Your Podcast Consultant,” where every episode brings you actionable insights to elevate your podcasting game. Today, we've got an eye-opening discussion on the crucial differences between pitching and networking – and why knowing...
Podcast Integrity: Are You Accidentally Lying To Your Audience?
169
March 29, 2024

Podcast Integrity: Are You Accidentally Lying To Your Audience?

Today I point out that as cool as AI can be, you need to be careful. You may end up accidentally lying to your audience. My buddy Elsie Escobar made a great point on her show The Feed, and I wanted to bring this topic to you. READY TO START YOUR...
Say No to Reruns: Increase Your Podcast Downloads with this Smart Strategy
161
Jan. 5, 2024

Say No to Reruns: Increase Your Podcast Downloads with this Smart Strategy

Today we talk about the common podcasting dilemma of whether to rerun old episodes or take a break. I offer a fresh perspective on this issue, emphasizing the importance of leveraging previous content in a way that can boost engagement and downloads....
Measuring Podcast Success: Key Metrics for Tracking Your Show's Performance
159
Dec. 22, 2023

Measuring Podcast Success: Key Metrics for Tracking Your Show's Performance

Welcome to Your Podcast Consultant, where we dive into small lessons with big value. In this episode, host Dave Jackson delves into the topic of measuring podcast success and the metrics to use. He discusses the importance of aligning your metrics...
Making Informed Decisions: Putting Your Podcast on the Radio
158
Dec. 15, 2023

Making Informed Decisions: Putting Your Podcast on the Radio

In this episode of Your Podcast Consultant, host Dave Jackson delves into the enticing offer of having your podcast put on the radio. He shares key considerations and questions to ask when evaluating such opportunities, highlighting the importance of...
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