All Episodes

Insights

The Worst Way To Start Your Episodes

Aug. 21, 2019

I found a show name Storyworthy by Matthew Dicks. I love it.  Do you know what I did? I downloaded all of his episodes (64 at the moment) and consumed them all.  However, some of these are from a long time ago. In case he started off with a...

Marketing

I Thought You Wanted To Get Your Message Out?

Aug. 14, 2019

I get confused when I meet bloggers who have great content but don't want to take the exact same information and turn it into a podcast.  I may like your blog, but I can't read it on the way to work. However, I could listen to it if it was a...

Insights Planning

Is It Too Late to Start a Podcast?

Aug. 7, 2019

Today I share my thoughts and some facts on why it's not too late to start a podcast ( or write a diet book, or become an actor, musician, etc). See  for full notes

Insights

Your Podcast is A Recipe Not a Statue

July 31, 2019

There are times when we can overthink things. You always want to do your best and get input from your target audience. You want to know what they want.  There may be decisions that just you just can't come to a conclusion. You could do more...

Technology

Know Your Equipment

July 24, 2019

If you look at other people in entertainment: Musicians Actors Athletes They all have some sort of “pre-seasons, or “Dress Rehearsal” to work out the kinks and your podcast should follow their example. I am going to Podcast Movement next week...

Insights Strategies

How to Measure Podcast Growth via Downloads

July 17, 2019

As a support person for a podcasting company (Libsyn.com) I have people contact me who are looking at their daily, weekly, and monthly stats and in some cases, they panic. If the numbers go up, they don't believe they are real listeners If the numbers...

Business Insights Strategies

The Most Successful Podcasts Do This With Their Ho-Hosts

July 10, 2019

You've decided that you want to do a podcast with a co-host. That's great. Some people feel having a co-host makes podcasting easier because it's not just you talking into a wall. But there are some things you might want to think consider. Number one,...

Insights Planning

Tips on Choosing a Podcast Co-Host

July 3, 2019

You may think that your best friend is the obvious choice to be a co-host. However, what if you both DO think the same thing. That's going to be quite a lot of "me too." Here are some tips to consider: What role does each person play (and who is...

Marketing Strategies

What Link Should I Use to Promote My Podcast?

June 25, 2019

Promoting Your Podcast on Social Media So you want to share to the world that your podcast episode is out there? You're not sure what link to use. Should I share a link to Apple? Should I share a link to Google? Should I just share a link directly to...

Insights Strategies

Is it better to do a webinar or a podcast?

June 19, 2019

As a content creator (and when you boil it down, that is what podcasters are) what do you want? You want more exposure for your content. So why limit yourself to one type of format? Pros and Cons of each format Tools to create a good video Why you...

Marketing Technology

Top Podcast Directories

June 12, 2019

I'm often confused by this question, someone will come up to me and say, Hey, Dave, there are these different places where I should list my podcast. Should I list my show in (insert directory name)? My answer is, well, let's see, it's free and it will...

Strategies Technology

How Do I Change My Podcast Name and Rebrand My Show?

May 28, 2019

I talked about how to choose a name. Today we talk about what happens if you choose a name and it just falls flat, or even worse, confuses people. We talked about the before in episode When Your Podcast Name is Bad The bad news is that name that you...

Marketing Strategies

How To Grow Your Podcast - 10,000 Foot Overview

May 21, 2019

In a nutshell, it boils down to this. 1. Identify who your audience is 2. Determine what content they want to hear. 3. Create content that will inspire them to tell a friend (in other words, its good) 4. Go to where your target audience is 5. Make...

Insights Planning Strategies Technology

What Pages Do You Need On Your Podcast Website?

May 14, 2019

When it comes to your podcast website ou don't need to overthink your website. The pages you NEED are About Page Contact Page Subscribe Page Your Episodes Is your website a business with a podcast or is it a Podcast with a business? This is...

Planning Technology

Do I Need a Website for My Podcast?

May 7, 2019

Do you need a website for your podcast? If you want your audience to take any kind of action (subscribing, newsletters, products, etc) Apple and Spotify search is not great. See videos and more at

Business Insights

Money First Leads to Finishing Last

Feb. 27, 2019

I work for Libsyn.com ( the oldest, largest podcast media hosting company - get a free month using the coupon code sopfree). I received this email today I am starting a podcast with a few friends and we are currently looking at different hosting sites...

Insights Planning

What Makes a Good Podcast?

Feb. 19, 2019

I see this question in different places. My show is getting X amount of downloads is that good? What Makes a Good Podcast? When I did some research and looked at all the content I consume they all did one of the following: It made me laugh It...

Insights Planning

Naming Your Podcast Can Triple Your Numbers

Feb. 13, 2019

Having the right name for your show can boost your downloads. People try to get cute and use inside jokes as the name of their show. That doesn't work. The more obvious the better. I had a client of mine came to me and said, Dave, I'm going to do a...