Episodes
May 2, 2023
Cut Your Editing Time in Half Using AI Transcription Tools
Many people think transcriptions are only for making it easy for the hearing impaired to consume your content (and that is ONE way you can use transcripts), but there are other ways to use transcriptions. Topics Covered • The use of robots in...
April 16, 2023
How to Avoid Sounding Stupid in a Podcast? Practice, Practice, Practice
In this episode, Dave Jackson, the podcast consultant, draws a parallel between learning how to drive a car and starting a podcast. He observes that some aspiring podcasters struggle to figure out what to talk about and advises them not to worry about...
April 1, 2023
What the Heck Are Podcast Show Notes?
As someone who has been helping people understand technology for over 20 years, I'm here to say words matter. Today I help you understand two confusing terms floating around the podcasting space so you can stop confusing your audience. Show...
March 15, 2023
Dave Jackson: The Honest Podcast Consultant
Podcasting is an exciting way to share your ideas and passions with the world. But if you’re looking to monetize your podcast, then you need to have an audience. Unfortunately, many aspiring podcasters think that just by podcasting for a certain...
March 1, 2023
Can I Play This Song in my Podcast?
This is one of the most frequently asked questions about podcasting. I hear things like: But I'm a small show My podcast doesn't make any money I'm only playing (X amount of time) I bought the CD The reality is, it doesn't matter. You need...
Feb. 15, 2023
What You Need to Know Before Starting a YouTube Channel for Your Podcast
Audio Over Video .When it comes to promoting your podcast, it is important to consider which medium you should use: audio or video. While video may seem more attractive, due to its visual appeal, audio is actually the more effective way to promote...
Feb. 1, 2023
Are the Robots Going to Take Over Podcasting?
In this podcast, Dave Jackson shares his thoughts on Chat GDP and AI, discussing how while the technology can do impressive things, it is still not ready to replace humans entirely. He talks about the difficulty of the AI to capture an individual’s personality and how VCRs, CDs, and other technolog…
Jan. 15, 2023
Making Smart Purchasing Decisions for Your Podcast
In this podcast, Dave Jackson talks about how he was able to save himself over one thousand dollars by setting logical criteria while making purchasing decisions regarding podcasting equipment. He also shares his experiences with YouTube product reviews and how some of these reviews can be misleadi…
Jan. 2, 2023
Impostor Syndrome - Celebrity Edition
The negatives voices in your head tell you, "Nobody will listen to you" or "You're going to sound stupid." Well I'm here to tell you "Imposter Syndrome" is common. Seventy percent of people feel this way. Today I'm going to share a few A-list...
Jan. 1, 2023
Growing Your Podcast With Advertising On Other Podcasts
We mentioned in the last episode that advertising rates don't work for more podcasters trying to make a living with podcasting. Today we are looking at advertising from a different angle. That angle is to make an ad to run on other podcasts. After all...
Dec. 1, 2022
Why Podcast Advertising Rates Don't Work For You: PART 1
Currently, the price for 1000 downloads of your podcast is $25. That is .025 cents per download. That means if you have 200 downloads per episode, you would make $5 per episode. Less than 10% of podcasters get a "big sponsor" because the...
Nov. 15, 2022
Does My Podcast Need Its Own App?
There are millions of apps in the different Apple and Google stores. Most people know how to download and install one. With this in mind, should you have someone create an app for your podcast? As always, it depends with podcasting. If your audience...
Nov. 1, 2022
Troubleshooting Your Podcast Growth While Keeping Your Sanity
If there is a problem with the sound of your podcast, the way you troubleshoot it is by isolating each part of your signal chain (the path your voice takes from the microphone to the cable to the interface to the recorder, etc. I recently...
Oct. 15, 2022
How to Know What Your Podcast Audience Wants
Audience engagement is critical for the success of any podcast. It's important to know who your audience is and what they want to hear. By understanding your audience, you can create content that resonates with them and keeps them coming back for...
Oct. 1, 2022
They Want Me to Pull Down Their Interview?!
I saw on Facebook that someone who has been podcasting for a while and has their guests sign a release form was contacted by a former guest who asked them to remove their interview. They were going to school for psychology and they didn't want...
Sept. 15, 2022
How to Avoid Sounding Stupid On Your Podcast
I was on a show this week, and first let me say that my ego was not bruised, and I wasn't upset. However, I was worried that the host of the podcast that was interviewing me was throwing away his credibility. When interviewing someone, be sure...
Sept. 1, 2022
Additional Stats You Can Get From Directories
I'm back from speaking at Podcast Movement in Dallas. I shared a presentation, and here are some of the main points. 1. Never let anyone get between you and your podcast, web host, media host, etc. If you're "Podcast Manager" set up your hosting with...
Aug. 15, 2022
I've Been Gone so Long How Do I Bring My Podcast Back?
In a way it doesn't matter WHY you were away, but you started a podcast and were consistent in your schedule, until you weren't. Life happened and what was supposed to be a few days turned into a few weeks, maybe months, or even years. Now...
Aug. 1, 2022
What Happened When I Ignored My Own Advice
I have advice that I tell my clients: Record a few test episodes so you can see how long it will take to create an episode - then pick your schedule. Get some feedback from someone you are not related to, or didn't grow up with. You need constructive...
July 15, 2022
What to Include in your first podcast episode
In the past, I would recommend what we called, "episode zero" where you would share about yourself, what to expect, and why you started the podcast. Then I read something In the book, by Joe Pulizzi states, “Your customers don’t care about you,...
July 1, 2022
Is It Time to Re-Record My Intro?
When you first start out, you are not as confident on the microphone, you may be using some "not so great" equipment (like your camera's microphone) and you haven't mastered mixing audio (so your music bed is too loud). Now 10 episodes later you...
June 15, 2022
Embracing Constructive Feedback
I was at an event and went to lunch with an old friend and he asked if I would like some feedback (I'm always open for advice)? He mentioned that sometimes when I'm talking about a mistake someone makes I may be coming across a bit more like a...
June 1, 2022
Getting the Most Out of Conferences
There is a conference about your topic, and you decide to attend. If you are traveling to get there, this won't be cheap so today I'm going to tell you how to get the most out of going to a conference. Wear Comfortable Shoes In some cases, these are...
May 15, 2022
Facebook is Pulling the Plug on their Podcast Efforts
I have seen this over and over in my 17 years of podcasting. A big company comes in and explains how they are embracing podcasting, and then a short time later they quietly disappear and hope all the people with microphones don't notice. We do. ...